以下是 设计兵团培训学员高霄对SATCHi展台简介的简要分析:
二十世纪三十年代初期,SATCHI因专为欧洲皇室及贵族设计、定制告急皮具而久负盛名,SATCHI的能工巧匠们凭借天赋的艺术灵感和精湛的制作技艺使每一件SATCHI产品都透露出无与伦比的贵族气质。
二十世纪七十年代,经历了市场锤炼的SATCHI品牌逐步发展成为集箱包、皮具、皮鞋等系列产品于一体的国际著名品牌,足迹遍布欧洲及东南亚。
In the 1970s, it started to be a famous brand with bags, leather goods and shoes. It extended into all over the Europe and East Asia.
二十世纪八十年代初,SATCHI品牌箱包、皮具、皮鞋等产品在新加坡、马来西亚、香港、台湾等地区家喻户晓。
In the early 1980s, SATCHI became well-known in Singapore, Malaysia, Hong Kong, Taiwan, etc.
为满足市场拓展的需要,SATCHI品牌在原有的箱包、皮具、皮鞋类产品延伸到包括整个男士系列服装服饰类产品的综合性品牌。
In order to meet marketing demands, SATCHI expanded into a series of products, from leather goods to clothing, especially in men’s wear.
二零零四年,上海奇能服饰发展有限公司获得了SATCHI男士服装在中国大陆地区的唯一设计、生产、及销售权。
In 2004, the Shanghai Channel Fashion Development Co., Ltd (SCFD) acquired the license from the mother company of SATCHI, this company became the only licensee responsible for the design, manufacture and distribution of SATCHI products in China.
自登陆中国大陆市场,沙驰国际品牌系列产品以其独具匠心的风格,近乎苛刻的工艺要求以及卓越的品质实现了迅速扩展,上海奇能服饰发展有限公司旗下所属130多家
When Launching in China, SATCH expands rapidly for its unique style, outstanding handcraft and quality. The Shanghai Channel Fashion Development Co., Ltd (SCFD) opened over 130 stores.
SATCHI品牌专卖店为各界成功男士带来意大利经典绅士着装的新体验。
展台分析:
整体以黑色为主,白色为辅。令人第一眼就能对本展商有所了解。整个展台给人一大气以及很强的层次感,并且布局合理、舒适。独特。整个展台,从布局到展台各个分区设计,以及模型材质灯光平面都让我获益匪浅。
2014中国国际服装服饰博览会-SATCHi设计方案〔高霄临时效果图〕: